Frisco, TX



Product Type:

LumiCloud™ Bespoke

Lighting Engine:




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The Star is the 91-acre campus of the Dallas Cowboys World Headquarters and practice facility in Frisco, Texas. Developed as a first-of-its-kind partnership between the City of Frisco and Frisco ISD. The Star gives fans the opportunity to connect with the Dallas Cowboys in ways they have never imagined.

The space is expertly designed to be the premier facility for the next evolution of esports. It’s also designed to play a key role within the larger community of Dallas-Fort Worth. Open to the public, the public space serves as a source of entertainment for everyone. Families, kids, teens and adults - everyone is welcome to sit back and enjoy live streams and events on the 18-foot video wall.

The Complexity HQ opens different avenues for the modern professional esports athlete to train, relax and perform, but the tried and true methods are still essential to the success of a team. That’s why the facility features two state-of-the-art practice rooms with top-notch hardware and customization assets for the players to be well prepared for all potential challenges. The Training Rooms can be filled with crowd noise and music to simulate a loud arena, they can be adjusted with changes in lighting to emulate the stage atmosphere and they are individually climate-controlled to prepare for even the harshest circumstances players may face on the road.